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Communications Director, at 704-310-2221 (After 6 p.m. Eastern time: 704-245-3317 or cphillips-brown@foodlion.com).

Bottom Dollar Food to Open New Store in Bordentown, N.J., on Friday, April 20

Discount Grocer Brings Unbelievable Prices, Fresh Grocery Option Community

Apr. 17, 2012

SALISBURY, N.C – Bottom Dollar Food is continuing its expansion efforts in the greater Philadelphia market with the opening of a new store on Friday, April 20 at 262-C Route 130 in Bordentown, N.J. In celebration of the new store in Bordentown, the first 200 customers at all Bottom Dollar Food locations in New Jersey will receive a free reusable bag filled with groceries.

"The Bordentown store will be our eighth location in New Jersey, and we invite the local community to come experience our unbelievable prices on fresh produce, quality meats, and mix of private brand and national brand items," said Bottom Dollar Food President Meg Ham.

In January, Bottom Dollar Food announced the opening of the Bordentown store as one of several locations in New Jersey the discount grocer will open throughout 2012 and in 2013. The Bordentown store will open to the public at 8 a.m. following a ribbon-cutting ceremony. Hours of operation are 8 a.m. to 10 p.m. Monday through Saturday and 8 a.m. to 9 p.m. Sunday.

As part of the grand opening festivities, the first 200 customers at each Bottom Dollar Food location in New Jersey will receive a free reusable bag filled with groceries. Bottom Dollar Food will also donate $500 to each of the following schools: Clara Barton Elementary School, MacFarland Intermediate School, Bordentown Regional Middle School and Bordentown Regional High School.

With a strong focus on price, Bottom Dollar Food has a "We Won't Be Beat" guarantee and will beat any competitor's price on the same item by a penny. In addition, if a customer is unsatisfied with a purchase, all meats and produce come with a double-back guarantee that ensures an item is replaced and customers are given a full refund. Bottom Dollar Food also offers a double-money back guarantee on all private brand products.

Bottom Dollar Food opened its first store in the greater Philadelphia market, which encompasses stores in New Jersey, on Oct. 8, 2010. The discount grocer currently has New Jersey locations in Cherry Hill, Clementon, Cinnaminson, Glassboro, Marlton, Trenton (Hamilton Township) and Turnersville. Each store is approximately 18,000 square feet.

About Bottom Dollar Food
Bottom Dollar Food, based in Salisbury, N.C., is redefining the discount grocery model by offering private brands and the national brands that matter most to customers, in addition to fresh produce and quality meats, at discount prices and in an energetic shopping environment. Bottom Dollar Food operates 56 stores in three states – Pennsylvania, New Jersey and Ohio. For more information, visit www.bottomdollarfood.com.